"Howl" is the third album by BRMC, and it surprises, there's no denying it. After the lackluster "Take Them On..." the Los Angeles trio decided to ease off the gas and produce a work that is all heart, blues, folk, and melodic rock. The result is surprisingly spontaneous: Peter Hayes' voice is deeper than ever and the acoustic guitars intertwine with harmonicas played with the passion of a seasoned folk artist.
The splendid single "Ain't No Easy Way", the folk-spiritual ballads "Devil's Waitin'" and "Fault Line" are love at first sight, the rest is still of good quality, with highs and lows, certainly. The merit of Marlon Brando's followers is that they have put first and foremost themselves, laid bare amidst the guitars and voices of "Howl", far from the stereotype of damned rockers chasing after the Jesus and Mary Chain.
Truly impressive, and compared to their past, all leather and motorcycles, truly visceral.
The album is good, it’s a good blues, quite well played, but I don’t know why, the album is (maybe) too acoustic (and repetitive) and in the long run it tires.
'Howl' the true masterpiece of the album: minimal organ, percussion, and electric guitars that aren’t dirty, but they are there.
"'Howl', or an anthem to the singers of the 'Beat Generation', if it still can be defined as such."
"The piano of 'Promise' is certainly the best endorsement of the entire album: simply heartfelt."
"Howl is a journey into the roots of rock ’n’ roll Made in USA, filtered through blues, country, gospel, and folk undertones."
This record was released more out of the band’s desire to distance themselves from the label of being Jesus And Mary Chain clones.