Chocolate King: the musical pinnacle of P.F.M. It was way back in 1975, and the Italian group was at the height of its musical splendor. Concerts around the world and accolades from both public and critics for a band that played like few others; the only flaw was the voice. The various Di Cioccio, Pagani, Mussida, and Premoli, in singing, left something to be desired. After approaching and testing with Ivan Graziani, they realized that Ivan’s voice was not suitable for the band because it was too thin and therefore incompatible with the incredible sonic wall of the group. They decided to call Bernardo Lanzetti, from Acqua Fragile, a band produced by the same Premiata. This piece incredibly completes the band’s lineup, and with Bernardo, they recorded Chocolate Kings, which, in my humble opinion, is the greatest concentration of music created by Premiata.
The band members, with this album, distance themselves from the Krimsonian poet Pete Sinfield, who wrote the English lyrics for previous albums Photos of Ghosts and The World became the world, as they were considered too far from the originals. Except for Out of the Roundabout written by Lanzetti, they left the task to the great Mauro Pagani. The lyrics are highly critical of the American system, and this, along with a concert held in Rome in favor of the O.L.P. and reviewed by a journalist from “Billboard” as << PFM supports P.L.O.>>, created many problems for the band in that country, where the album was even boycotted (remember that in America, the album was released with a cover depicting a chocolate bar with a crumpled American flag).

The album opens with From Under, a highly inspired track where the band immediately shows off its muscle and great technical execution. The lyrics are against all mechanisms considered reactionary by the system: from Eastern contemplative mysticism to the 50s revival, from puppet singers manipulated by the industry and packaged to lull the audience to the ultimate friend of the system, heroin, to forget and die. The musical finale belongs entirely to Franz, who plays the drums like a train.
The second track is my favorite: Harlequin. The musical beginning is typically Mediterranean, with Mussida's acoustic imbibing sweet notes while intertwining with Djivas's bass. The central part is rich in crackling rock with Pagani and Premoli’s solos that are incredibly swift, with very difficult scales. The lyrics speak of the awakening of consciousnesses represented by Harlequin. It closes with a nod to the May '68 festival.
The third track is the title track: Chocolate Kings. Here Mussida has combined a sort of tarantella that ties the episode back to the È Festa tradition, even though the choral difficulties of the song are far from the “simplicity” of È Festa. The lyrics of the track are even clearer and more critical against America (“now you and I know the big fat mom who fooled us… and you don’t want to throw your life away for a chocolate paradise, you want to stay alive”). In the rest of the lyrics, there is also mention of American soldiers (chocolate kings) who go around waging wars, bringing with them chocolate bars to distribute to the kids after the deaths they leave on the field.

The second side opens with another exceptional track: Out of the Roundabout. In this track, Francone has devised sounds with really effervescent instrumental play (especially between guitar and keyboards). Lightning-fast arpeggios and Hammond solos that leave you breathless. The lyrics, with astuteness, speak of climate changes, how the seasons are changing, something we are indeed experiencing today. The album closes with Paper Charms, a beautiful and poignant track, starting with a dream-like opening and speaking of the ruins caused by heroin use. Pagani, with these lyrics, outdoes himself in how he depicts false paradises.

“When far away it seemed we were flying calling life a spoonful of sugar, the pain was a bird to fight by throwing feathered sticky kites into the night. We knew thirst, we knew pain, we learned to walk. To the man who sought to stand up straight we dedicated our most beautiful songs, for the man who waved his fists we composed our last songs… how far we have driven, swan from your evanescent city of paper, your non-existent wonderland”.

A masterpiece. One of the most inspired tracks on the album. Mussida’s great music gives the lyrics a worthy fresco: a slow start, then moving to a tense, nervous, rock sound, with Pagani lighting up his violin with lightning-fast notes. Lanzetti reaches vocal heights in this track with tones so powerful, one wonders how much air his lungs can hold.

In short, a great album. For everyone who loves greatly played music, this album is an absolute must in one’s personal discography. The entire sextet, from Di Cioccio to Premoli, reaches solo and ensemble peaks that they will never reach again.

Tracklist Lyrics Samples and Videos

01   From Under (07:35)

02   Harlequin (07:53)

03   Chocolate Kings (04:43)

when i was born they came to free us
to heal our battle wounds
with photographs of big fat mama
the chocolate kings arrived
to feed us full of good intentions
and fatten us with pride
stars and canybars!

shirly temple dipped her dimples
in favorite nurcery rhymes
big mamas love was pure and simple
and gentle dollar signs
sang out lullabies

so sorry
her superman is losing fans
and i am so sorry
so sorry
they've packed her bags
they've stacked her flags
and we are so sorry

her supermarket kingdom is falling
her war machines on sale
no one left to worship the heroes
her tv gods have failed
hope she takes a look in the mirror
while she is on her way home ...

her supermarket kingdom is falling
her war machines on sale
no one left to worship the heroes
her tv gods have failed
so sorry

her superman is losing fans
and i am so sorry
so sorry
they've packed her bags
they've stacked her flags
and we are so sorry

new you and i know big fat mama
she took us for a ride
but musclemen are out of business
the chocolate kings are dying
you don't wanna waste your life for chocolate heaven
you like to stay alive
like to stay alive

04   Out of the Roundabout (07:55)

1.
got a skin of sun
i'm breathing ceeophane
got a fadin' tan
to offer to the rain
who's the refere
when winter plays the ball?
runnin out of time
to celebrate the fall
out of the roundabout
out of the roundabout

got a cotton hat
to wear all year round
got a time disease
that keeps me upsidedown
and the willow trees
are spittin' out some green
i would give a look
but springtime looks a scream
out of the roundabout
out of the roundabout

now all the seasons run together
and the middle days are gone
without our weather repetitions
i can't shake my dice
can't skip a line no no no no no ...

2.
had my bicycle risin'
fast wheelin' and climbin'
the equinox hurdles
over gates of heat

even numbers to bring out
and courses to follow
in search of the days
before i missed their beat

I ran into a black cat
good taste for all timing
his ivory shaker
couldn't pour out rain

I've been truckin' and trackin'
still missin' the rhythm
of changes that used to
make me feel all right ...

I met birds on a cable
a dark feathered station
time flown for migration
but they wouldn't fly

askin' cherries and peaches
to work on their accents
a natural compass
but they fooled me good

I've been joggin' and jugglin'
still missin' the rhythm
of changes that used to
make me feel all right ...

05   Paper Charms (08:32)

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Other reviews

By AR (Anonima Recensori)

 Honestly, I believe that the compositional skill and musicianship have, in this album, reached their peak.

 A truly heartfelt recommendation: LISTEN TO IT, it’s really worth it.


By GiovanniNatoli

 It is the best result of the Milanese group, the most ambitious and mature work.

 "Chocolate Kings" is PFM’s masterpiece, the most ambitious and well-constructed album.


By mauro60

 After 'Storia di un Minuto,' we were facing another masterpiece by Premiata Forneria Marconi.

 Underestimated by critics and especially by fans, this album deserves the rightful artistic merit it holds.