Creator/operator of Hattrick, a browser-based online soccer management game launched in Sweden in 1997 by Bjorn Holmer.

As reported in the review: launched August 30, 1997; created by Bjorn Holmer; as of 2017-11-07 the site reported 13,389,815 users across 128 countries and 55 languages; Italy had 25,686 active teams; celebrated 20 years in 2017.

Hattrick is a long-running browser-based soccer management MMO launched in Sweden in 1997. The game is praised for its simplicity and strong community features. Matches and player values evolved over time, but the core remains accessible. Playtime can be small (5–10 minutes/week) but competing at the top often requires more dedication. The reviewer recommends joining the community in moderation.

For:football fans, online strategy gamers, community-oriented players, casual managers

 Hattrick is the most popular online soccer management game in the world.

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